CAREER DEVELOPMENT WEBCAST

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Work these into your work week to stay on top of your game:

PROFESSIONAL CERTIFIED MARKETER (PCM®)

Now, more than ever, you need to stand out in the marketplace. AMA’s Professional Certified Marketer (AMA PCM®) program is the perfect way to showcase your expertise and set yourself apart. 

The AMA PCM® credential is a symbol of professional excellence that affirms your mastery of marketing knowledge and commitment to quality in the practice of marketing. Certification, which is voluntary, requires passing a rigorous and comprehensive exam and then maintaining your certification through continuing education.

AMA CONFERENCES

Capitalizing on AMA's global network of thought leaders, researchers and scholars, AMA conferences are where marketers acquire new knowledge, enhance existing skills and develop relationships. AMA conferences serve broad audiences.

MARKETER'S TOOLKIT

An American Marketing Association Member-Only Resource

The AMA Marketer's Toolkit can help you expand your knowledge and build your marketing skill set with a comprehensive collection of interactive tools, templates and resources in a single location - no more searching the web for marketing templates, dashboards and how-to guides. AMA has partnered with leading solutions providers to create a resource that will help you to do your job more efficiently!

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Categories of Templates:

  • Branding & Marketing
  • Mobile Marketing
  • Content Marketing
  • Social Media
  • Lead Generation & Automation
  • Website Development

AMA TRAINING

Learning online is great, but sometimes there's no substitute for a classroom, a room full of peers and an instructor who's ready to answer your questions. Only the American Marketing Association tackles such a wide array of topics for every level of marketer. 

AMA’s training programs take a ‘learn-by-doing’ approach with expert facilitators who offer the strategies, tools and methodologies to deepen insights and maximize success for attendees. The AMA offers Training Series and Marketing Workshops ranging from essentials to advanced level content.  Topics include metrics, strategic planning, social media, content marketing, branding, integrated marketing communications and health care marketing.